Ann Arbor-based marketing services company with a unique measurement system that isolates specific marketing messages which drive purchase intent.

How to use marketing metrics to prove your Advertising or Public Relations pays for itself. A plain-English introduction to measurement.

Ben Landers is a marketing consultant specializing in Internet marketing, marketing measurement, SEO, PPC Management and accountable advertising solutions. Ben ...

Booster Rocket is a service that optimizes sales & marketing performance by changing the way companies do lead generation. Clients outsourcing lead generation ...

GrowthPoint is a full service direct marketing firm which specializes in the development, distribution and measurement of direct marketing programs. Lead ...

Hornstein Associates is a direct marketing consultancy helping organizations attain superior revenue and profit by developing and implementing a go-to-market ...

DemandGen Report is a new publication focusing on the strategies, tactics and measurements central to driving growth. Targeted at sales and marketing execs, the ...

Empirical Path - Marketing Measurement, Alliance Development, Market Research, and Business Planning consulting by Peter Howley.

Marketing training and advisory services for CEO's of privately-held b2b companies selling complex and expensive products and services.

Marketing leaders today are in an unprecedented position to help organizations achieve their strategic objectives in increasingly competitive and dynamic ...